Share This Story, Choose Your Platform!
Published On: January 18th, 2019|Tags: |2.2 min read|

Expansion, be it regional or international, comes naturally when your business is successful

From crafting a superior product or service that fills an existing need (or creates a new one), to offering memorable customer experiences, building a strong brand image, and growing a loyal customer base, you have struck the right note in your region.

Congratulations! Where to next?

How about business expansion in Europe?

Expanding to Europe opens the gates to the largest and most affluent market in the world. With 23.7% of the global GDP, Europe brings in even more than the US (22.2%).

The region packs enormous potential and, with proper research, you too could benefit from its unique cultural and historical setup.

It’s a Diverse market…

Europe is a vibrant global market that breaks into a multitude of smaller segments, each with its own cultural history and particularities.

From Eastern to Western Europe, each country offers both opportunities and challenges. The sheer diversity of the population is one of the main benefits – depending on the type of product or service you offer, you will be able to identify several prime expansion regions.

…with a strong connection to the US…

We live in the digital age. In fact, we have been a part of it for quite some time. Enough for personal tastes and larger trends to find their way across the proverbial pond.

Most of Europe speaks English as a second or third language and is exposed to content originating in the US almost on a daily basis. Global travel completes the portrait of a Europe more in tune with the United States than, perhaps, ever before.

…and the capacity to accelerate your international expansion.

Infrastructure? Check. Technology? Check. Multilingual skills? Check.

Europe’s status of “cultural melting pot” is the magical ingredient that ensures workforce mobility which in turn fosters innovation, early adoption, and the development of vital language skills.

Most Europeans speak at least two if not three languages on a daily basis. Eastern Europe is particularly gifted in this respect, offering a large pool of multilingual, multi-skilled professionals that will help you transfer business processes, adapt marketing activities, and tap into new European markets quickly and safely.

Expansion is a trying moment in a company’s life. If you do not plan the move carefully enough, your resources, brand image, and customer base will suffer. As always, having a trusted partner with experience in Europe will help translate and navigate the challenges that each local market in Europe will throw at you.

This is something that outsourcing does best – facilitating and accelerating the international expansion of brands from all over the world, anywhere in the world.

blog post bussiness meeting7 Outsourcing Predictions for 2019: Part II
Ingredients for success in a technical support outsourcingTrust is the Secret to a Winning Outsourcing Relationship: Here’s How to Find it

Recent  Posts

  • blog-post-image-group-of-people

Give Us Your Partnership, We’ll Give You Brand Ambassadors

March 26th, 2018|Comments Off on Give Us Your Partnership, We’ll Give You Brand Ambassadors

Does the following scenario sound familiar?You’ve grown your business with all your heart, energy, and resources. You’ve handpicked your team, and intentionally established a company culture you’re proud of. But now you’re growing rapidly, and can’t handle the demand [...]

  • conectys word play

As we’ve Expanded around the Globe, Here’s how we’ve Retained our Strong Organizational Culture

March 12th, 2018|Comments Off on As we’ve Expanded around the Globe, Here’s how we’ve Retained our Strong Organizational Culture

If you’ve been keeping up with all we’ve been doing at Conectys, you’ve probably heard about how we’ve helped our clients grow notably - and how we have too. We’re all thrilled about this success, but like many [...]

  • Business BPO relationships

The Operations Manager’s Guide to a Successful BPO Relationship

March 5th, 2018|Comments Off on The Operations Manager’s Guide to a Successful BPO Relationship

When you’re in the role of an Operations Manager, it can feel like you have responsibilities coming out of your ears. So when the time comes to begin outsourcing some of your business processes to a business process [...]