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Why startups prefer customer support outsourcing
Introduction While startups represent a smaller and distinct category of companies, they share some similarities with well-established enterprises. One of these is prioritising customer-centred services, which comes from a clear “…”
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Why is content moderation important for user-generated campaigns
Content moderation plays a crucial role in online security governance, helping to protect individuals and groups from exposure to unsuitable, abusive, or deceptive information and materials voluntarily shared by other “…”
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Customer experience analytics 101: How to have a 360 view of a brand’s CX?
Like many other areas where large datasets are generated, customer experience is no exception from the power of data analytics. Companies more commonly and increasingly use this initiative to assess “…”
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All about customer retention + 7 go-to strategies to increase brand loyalty
In the fast-evolving landscape of today’s business world, where numerous brands compete for customer attention, winning over consumers transcends exceptional products and simple purchasing transactions. The leverage lies in establishing “…”
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Customer Journey Mapping Guide: Creating Impactful Experiences
Customer Journey Mapping (CJM) is a fundamental component of the Customer Experience Management (CXM) framework, vital for planning and optimising the buyer’s entire life cycle. While providing valuable insights into “…”
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Ensuring children’s online safety: responsibility, best practices and strategies
Children’s online safety is paramount and requires strong collaboration from individuals, families, educators, communities, and technology companies. This shared responsibility obliges creating a secure and user-friendly virtual environment that caters “…”
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Building a CX Powerhouse for the Software Industry Leadership
Building a CX Powerhouse for the Software Industry Leadership A well-designed Customer Experience (CX) strategy is crucial for the success of software businesses in the dynamic market landscape. Excellent products “…”
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Player Experience is Everything: 101 Guide for Gaming Companies
Video and online gaming is no longer just about utilising a game for fun and relaxation. It has evolved into a lifestyle that encompasses much more. It is a way “…”
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Trust and Safety for gaming companies 101: the core concept to learn
The gaming industry is one of the most prospering and significant business segments, generating billions of dollars in revenue annually and attracting numerous active players from all over the world “…”
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Tips on balancing automation-driven growth and quality in CX for global e-commerce products
The e-commerce industry has grown immensely in recent years, with automation as a critical driver allowing for its unprecedented and increasing scale. As a result, many regional e-businesses expanded into “…”
