Branding is one of the most critical parts of developing your business and the public perception of your company. Effective branding gives you a competitive edge by differentiating your company and your products and services from your competition. Your brand lets people know who and what [...]
When you’re about to dive into an outsourcing engagement with a BPO partner, it’s common to be excited and nervous at the same time. You might be eagerly awaiting the improvements you expect to see in efficiency, customer retention and profitability, but you also [...]
When you’re in an executive role at a business, leading your team can be one of the most difficult challenges you face. With so many personalities to manage, strengths to consider and goals to keep in mind, it can be tough to know how [...]
It can be difficult enough to maintain a consistent personality for your brand when all your employees sit in one office building. When they’re spread out among numerous offices in locations around the world, it can seem nearly impossible to achieve consistency. But, while [...]
